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Under The Radar 2012 Recap & Analysis – Summing Up Some Secret Startup Sauce (Part 2)

Thursday, May 3rd, 2012 by

I recently attended Under the Radar 2012 as GoGrid was a sponsor of this event. As there were several tracks, Michael Sheehan and I split the tracks and I covered Infrastructure, Database Scalability and Big Data. Michael covered Mobile Access, Infrastructure, Performance Monitoring, PaaS in Part 1.  Overall, the presenting companies have some compelling ideas and it gives an indicator as to the new thinking happening in Silicon Valley. The trends that I noticed were: a continued interest in private clouds, the increase in adoption of Openstack and the prevalence integrating Big Data.

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If you never attended Under the Radar, the format is to have four startups that already have a real product present for 6 minutes and are then judged by a panel of experienced executives at more established companies. The presenters had to be companies that are actual startups with a unique value proposition and a real product that they are able to monetize. Alumni or companies that are already more established can also present as a “Grad Circle” member but they are not included in the awards presented at the end of the show. And like American Idol, the audience also has a vote on their favorites for each category.  I included the Judge’s choice and Audience choice for each category but also added my own choice which reflects my own opinion and not that of GoGrid.

Infrastructure

This category focused on companies that are delivering infrastructure or infrastructure management products. So this would include services that could offer up infrastructure components (like compute, network, and storage) or even tools for managing configurations and deployments. Not surprisingly, nearly all of them focus on the cloud as the operating model of choice.

Cloudscaling – This company focuses on delivering an amazon-like cloud using Openstack. Their solution is comprised of Open Cloud OS, which is a product grade version of Openstack, Cloudblocks, a comprehensive architecture for cloud services and Hardware Blueprints, which are templates for physical hardware. Customers can leverage this solution to deploy a public or private cloud in their own DC.

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