KML_FLASHEMBED_PROCESS_SCRIPT_CALLS

Posts Tagged ‘advertising’

 

Advertising in the Cloud

Thursday, May 2nd, 2013 by

If you’re an online advertising company, you know how important it is to have infrastructure that performs and is resilient, reliable, and available globally. You want to spend your time optimizing your ad delivery across the world, developing your delivery platform, and not on worrying about whether your infrastructure can deliver your content quickly and accurately.

We get advertising. We all click on an online ad or read the messaging or watch the videos. We have customers that are pushing the technology envelope to deliver their advertising to end users. And many of our advertising customers have complex cloud infrastructure powering their platforms.

Advertising in the Cloud - Ad Network architecture

From Big Data architectures to Content Delivery Networks (CDNs) to multi-data-center deployments, our solutions are carefully designed to meet the unique needs of advertising providers. And although you could do it all yourself in our global cloud, we view ourselves as your partner. Our Solutions Architects are available to help you identify the best services we provide for crafting your advertising delivery platform. Remember: You need to design your infrastructure to take advantage of the benefits of cloud computing, and we believe you shouldn’t go at it alone.

Download Gartner’s “The Future of the Mobile Cloud”  for free which discusses how mobile and cloud are experiencing explosive growth! [download]

Three Advertising Leaders

The network architecture charts above are actual representations of 3 of our advertising customers, specifically Brilig (Merkel), Excite Digital Media, and Martini Media. The case studies below discuss the unique challenges each of them faced and how we worked together to develop powerful cloud solutions.

(more…) «Advertising in the Cloud»

Press Release & Case Study: Martini Media Delivers Prized Consumer to Advertisers Using GoGrid’s Big Data Solution

Wednesday, May 9th, 2012 by

Hitting the wires in the cloud this morning was our announcement of Martini Media’s customer success story. When we work with our customers, we discover a lot of innovation at work and throughout the process, we assist in crafting the best cloud solution wherever possible. Martini Media’s unique digital platform that advertisers use to reach affluent consumers is a fantastic example of how Big Data and cloud computing can be used to drive business success.

press_release_GoGrid_logo_sm

In case you missed the Press Release, it is available here as well as below. But I encourage you, especially if you are looking for a Big Data solution, to download the Martini Media case study and then talk with one of our Cloud Solutions Architects. Through the use of our Big Data solution, hosted within the GoGrid cloud, Martini Media has been able to:

  • Support 100 percent annual growth
  • Realize the performance benefits of Big Data and the cost advantages of cloud computing
  • Serve targeted ads in as little as 150 milliseconds
  • Reduce latency and increase throughput speed

Case Study - Martini Media - Funnel image

And if you need a primer on Big Data, where it came from and where it can take you, I highly recommend these two articles by GoGrid’s Rupert Tagnipes: (more…) «Press Release & Case Study: Martini Media Delivers Prized Consumer to Advertisers Using GoGrid’s Big Data Solution»